10 Must-Have Items for Employee Swag Kits in 2025

Employee welcome kit featuring a yellow branded T-shirt, blue water bottle, orange notebook, polka-dot socks, pen, snack bar, and a welcome card, all neatly arranged inside a brown cardboard box.

A well-curated swag kit with thoughtful essentials like apparel, drinkware, and stationery helps new hires feel instantly welcomed and valued.

Employee welcome kits aren’t just a nice touch—they're a strategic tool to set the tone for a new hire's experience.
When thoughtfully designed, swag kits build excitement, boost engagement, and reinforce your brand values from day one.

In 2025, expectations are higher. New employees look for personalization, quality, and practicality. Here’s a deep dive into the must-have swag items that turn a good welcome into a lasting impression.

1. A Soft, Retail-Quality Branded T-Shirt

Folded mustard yellow branded T-shirt with 'YOUR LOGO' printed in white, neatly placed inside an open kraft cardboard box on a neutral background as part of an employee swag kit.

A soft, retail-quality branded T-shirt adds comfort, belonging, and style to your employee welcome kit.

A well-fitting, ultra-soft T-shirt is the gold standard of welcome swag. Forget stiff cotton or oversized corporate tees. In today’s market, employees expect tri-blend or ringspun cotton that feels like their favorite weekend shirt.

Beyond comfort, branded T-shirts create a sense of team belonging. When designed subtly and stylishly, they also become walking billboards—amplifying your brand in a way that's authentic and appreciated.

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2. Reusable Water Bottle or Travel Tumbler

Cobalt blue reusable water bottle with silver cap featuring 'YOUR LOGO' printed in white, displayed inside an open kraft cardboard box on a beige surface as part of an employee swag kit.

Reusable branded drinkware is a practical, eco-conscious addition to any employee welcome kit.

Sustainability matters now more than ever. High-quality drinkware—like double-walled tumblers, insulated bottles, or eco-friendly aluminum canteens—shows that your company cares about both the environment and employee wellness.

Including branded drinkware makes hydration easy while keeping your brand visible on desks, gym trips, and even travel.

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3. Branded Notebook and Pen Set

Branded spiral-bound kraft notebook with 'YOUR LOGO' printed in white, paired with a plain white pen, both arranged on a light wood surface surrounded by other neutral-colored notebooks.

A branded notebook and pen set adds a professional, daily-use touch to employee swag kits—great for both in-office and remote teams.

Despite the digital world we live in, employees still love a quality notebook for jotting ideas, meeting notes, and to-do lists.
Pair it with a refillable branded pen, and you elevate the experience into something truly premium.

Branded stationery is a daily-use item that reinforces your attention to detail and professionalism.

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4. Webcam Cover or Tech Accessory Kit

Employee swag kit featuring a webcam cover, USB-C charging cable, and gray zippered tech pouch, all neatly arranged inside a kraft gift box with crinkle paper on a beige background.

Tech accessories like webcam covers and charging cables add everyday value to employee swag kits—perfect for hybrid and remote teams.

With remote and hybrid teams now standard, tech-centric swag is expected.
A simple privacy webcam cover, phone stand, or multi-port charging cable shows your brand is forward-thinking and understands employees' work-from-anywhere needs.

Modern tech accessories also tend to stay on desks—keeping your brand in daily view.

5. Custom Socks or Apparel Accessories

Mustard yellow crew socks with white stripes and 'YOUR LOGO' printed across the cuff, neatly folded inside an open kraft box filled with crinkle paper, set against a beige background.

Branded socks are a bold, fun way to add color and personality to your employee swag kits—perfect for making unboxing moments memorable.

Looking for something fun and wearable? Branded socks, beanies, or bandanas strike the perfect balance between utility and creativity.

Employees love swag they can actually use outside of work. Socks, especially when done in bold colors or playful patterns, are Instagram-worthy—and build brand love in a non-corporate way.

6. Gift Card for Coffee or Food Delivery

Employee welcome kit gift card printed on kraft cardstock and placed inside a matching envelope with an additional note reading 'Enjoy lunch on us,' arranged in a kraft box with paper filler on a beige background.

A small gift card with a personalized note adds warmth and immediate value to your employee welcome kit—perfect for remote or hybrid teams.

Sometimes the best welcome gift is simple: lunch or coffee on the company.
Including a small gift card (e.g., Uber Eats, DoorDash, Starbucks) inside your kit provides a personal touch that feels immediately useful—especially for remote employees who might be onboarding alone.

7. Personalized Welcome Note

Personalized welcome card with 'Welcome, Michelle' printed in bold script, accompanied by a message from David, Sarah & Emily, placed on a light wooden desk with a teal envelope, pen, and small potted plant.

A personalized welcome card adds a warm, human touch that helps new hires feel seen and celebrated from day one.

Automation can't replicate genuine human connection.
Including a handwritten or custom-printed card from the hiring manager, team, or even the CEO shows intentionality.

Employees remember a kind word far longer than they remember a branded mug. Personalized notes build emotional connection, loyalty, and trust.

8. Snacks or Mini Wellness Kits

An assortment of wellness-themed swag including a caffeine-free herbal tea pouch, stress ball, essential oil roll-on, roasted almonds, energy bar, and trail mix snack bar, neatly arranged on a light wood surface.

Wellness-focused items like snacks, tea, and stress relief products show new hires you value their wellbeing from day one.

Energy bars, trail mix, herbal tea packets, or mini self-care items (like stress balls or aromatherapy roller sticks) create a thoughtful "we care about your wellbeing" message.

Especially for remote hires, these touches make the unboxing experience feel nurturing instead of transactional.

9. Tech Pouch or Cord Organizer

Cardboard gift box containing sustainable tech accessories including a black power bank, wrapped charging cable, olive green braided USB-C cable, and a beige burlap pouch, neatly arranged in compartments on a wood surface.

Neatly packaged tech essentials like chargers and pouches bring daily utility and polish to employee swag kits.

No one likes digging through a bag for a lost charger. A simple branded neoprene tech pouch, cable wrap, or portable organizer keeps employees’ gadgets tidy—and your brand front and center in their daily workflow.

Plus, it's perfect for commuting, coworking spaces, or working from home setups.

10. A Desk Item That Reflects Your Brand’s Personality

Flat lay of a workspace setup featuring a white wireless mouse, a round mouse pad with the words "YOU GOT THIS," a Rubik’s Cube, a small potted succulent, and two motivational cards reading “WORDS FOR WORK” and “Dream Big.”

A cheerful and inspiring desktop setup with motivational messages, perfect for boosting productivity and positivity throughout the workday.

Want to leave a lasting impression? Add one small "personality" item:

  • A mini desktop succulent

  • An inspirational quote card set

  • A branded desk toy or fidget cube

  • A custom mousepad with an uplifting design

These small touches turn boring desk setups into spaces that feel personal, connected, and on-brand.

Final Thoughts

The best employee swag kits don’t feel like a pile of random freebies.
They feel thoughtful, curated, and human—telling the new hire, "We see you. We’re excited you're here."

By investing in useful, high-quality items that reflect your culture and care, you don't just fill a box—you create a meaningful first experience.

At HighVolve, we specialize in helping companies design employee swag kits that drive loyalty and elevate first impressions. Explore our branded apparel, corporate gifts, and custom promotional products to start building unforgettable onboarding experiences.

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