Swag That Travels Well: Lightweight, Sustainable Promotional Products for Fly-In Shows

Fly-in shows demand smarter merchandising. This guide shows how to build a carry-on friendly, sustainable swag program—packable totes and backpacks, collapsible water-bottle alternatives, A5 notebook + metal pen kits, and battery-free tech—decorated like retail and kitted in paper so your brand travels farther with less waste, lower freight, and clearer ROI.